Phase Objectives
- Apply structured brainstorming techniques to generate viable business ideas
- Identify market opportunities using reconnaissance methods
- Validate ideas using the minimum viable test approach
- Recognize when to pivot vs. when to persevere
Mission Briefings
1
Mission Briefing
Idea Generation & Validation
Learn proven techniques to generate business ideas and validate them before investing resources.
2
Mission Briefing
Finding the Right Idea
Discover how to align your passion, skills, and market opportunity to find the perfect business idea.
3
Field Report
Phase 2 Field Report
Test your knowledge of idea generation and validation concepts.